Ray Bard of Bard Press discovered that bestselling books generally have 4 major elements that make them bestsellers.
With more than half of all of Bard Press titles having made The New York Times bestseller lists, 75% in the last 10 years, all of Ray’s best-selling books have these 4 Elements.
Our services cover all 4 elements:
Most books have some of the elements, but few have all 4. Most are lacking in at least one. A Big Idea may have little proof or actionables. Great Nuts & Bolts may have no Entertainment. Bestsellers are strong in all 4.
Bestseller-ify Your Content
The 3 Elements That Make Content Great
The 4th Element Is The Takeaway Or Proof
The 4th element is the help. People love titles like “The 7 Laws of This” or “The 9 Commandments of That.” Ray Bard’s 4 Elements are powerful-a framework for creating and evaluating content for marketability and bestseller potential.
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